Youtube has introduced Premium Lite, a cheaper option for users wanting to watch videos with fewer ads. Priced at $7.99 per month, it is approximately half the cost of the regular Premium plan. The service is initially launching in the United States and will later expand to Thailand, Germany, and Australia.
What does Youtube Premium Lite entail?
Premium Lite provides access to the majority of YouTube content ad-free, but lacks functionalities like background playback and offline downloads. To access these features, users are advised to subscribe to the full Premium plan. YouTube states that Lite caters to viewers seeking an ad-free experience without the additional cost of the full service.
What is the price of YouTube Premium Lite?
Youtube has revealed pricing information and presented a comparison table. Premium Lite is priced at $7.99, which is half of the original plan’s cost of $13.99.
Not all categories offering ad-free videos will include the option to download for offline playback or background play, and may not have access to ad-free Youtube Music.
Youtube Premium Lite will prevent you from viewing the usual advertisements on the platform.
What about the country of Brazil?
Brazil has not been included in the countries chosen for the expansion. YouTube plans to gradually introduce Premium Lite to new regions, which suggests that Brazilians may eventually have access to this subscription option.
The YouTube Premium plan in Brazil is priced at R$ 24.90 per month for an individual subscription, with options for families at R$ 41.90 and for students at R$ 13.90. If the Premium Lite were to be introduced in the country, it would cost around R$ 40 per month, serving as a middle ground between the free and full versions.
Youtube created a video to provide an explanation.