LaLiga, the professional football league of Spain, has partnered with ABTA (Brazilian Association of Pay TV) to enhance efforts in combating sports broadcast piracy in Brazil. Piracy has been a longstanding issue for LaLiga, as evidenced by a complaint filed in 2022 against numerous illegal IPTV services, leading to a police operation dismantling a network commonly used in Spanish bars.
Summary of essential information to understand
- LaLiga partnered with ABTA’s Anti-Fraud Center to combat sports broadcast piracy in Brazil as part of a global initiative.
- The goal of the partnership includes measures like shutting down piracy websites and backing Operation 404, which has shut down numerous illicit platforms.
- Piracy of football games and other sports leads to significant financial losses and negatively impacts the economy, employment, and tax revenue.
How does LaLiga aim to stop illegal IPTV in Brazil?
LaLiga’s partnership will enhance its involvement in fighting audiovisual piracy in Brazil by working closely with ANATEL and the Ministry of Justice and Public Security to bolster existing anti-fraud efforts.
The primary tactics involve shutting down illegal content, such as permanently closing pirate domains and dynamically blocking real-time IPs. The organization also backed Operation 404, a Brazilian government initiative that has eliminated numerous illegal platforms and apprehended individuals involved in digital piracy.
One suggestion is to employ anti-fraud technology with sophisticated tools to detect and remove unauthorized broadcasts efficiently, without the need for complex procedures.
Piracy has a long history in Brazil.
Brazil experiences significant piracy issues with the broadcasting of football matches from various leagues, including LaLiga, Bundesliga, Ligue 1, Serie A, and the Champions League. A study conducted in 2023 by Ampere showed that 67% of Brazilian consumers use illegal platforms monthly to watch live sports.
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Experts estimate that the economy, clubs, and job creation in the audiovisual sector have been affected by an approximate loss of R$ 51.7 billion in the last five years due to the significant number of users using pirate platforms.
Guillermo Rodríguez, LaLiga’s Director of Digital Anti-Fraud and Audiovisual Operations, emphasizes the organization’s prioritization of safeguarding broadcast rights.
LaLiga’s commitment to combatting audiovisual fraud is inherent in its core values. Collaborating with ABTA is crucial for safeguarding their content in Brazil, an important market for the organization.
Oscar Simões, the ABTA president, also emphasized the significance of the partnership.
LaLiga’s backing enhances our efforts and demonstrates Brazil’s global recognition in combatting audiovisual piracy.
What can be anticipated moving forward?
LaLiga plans to increase the implementation of dynamic locks in Brazil, inspired by the anti-piracy measures employed in Europe. Additionally, the league will offer crucial data and information to support operations like 404, in collaboration with Anatel and the Federal Police, to assist in identifying and shutting down illegal networks.