Amazon introduced Alexa+, an upgraded edition of its voice assistant featuring generative artificial intelligence. Initially available in the United States, it aims to rival other AI bots like Google Gemini and ChatGPT. Unlike the regular version, Alexa+ will require payment, while the standard Alexa will continue to be free of charge.
Summary
- Amazon introduced a more intelligent iteration called Alexa+ featuring generative AI.
- The plan is priced at $19.99 per month in the United States.
- The regular Alexa will remain free and available to all, so there’s no need to worry.
Currently, solely within the United States.
Alexa+ is set to launch soon, initially in English exclusively for Echo Show users in various sizes. Amazon intends to introduce it to more countries in the following months, though there is no confirmed release date for Brazil yet.
Alexa+ has significantly enhanced its capabilities, allowing it to undertake more intricate tasks and engage in more natural interactions. This includes booking restaurant reservations, analyzing images, aiding in academic pursuits, and sending messages to contacts, making it a highly versatile assistant.
Amazon confirmed that Prime members will receive free access to the new version, which costs $19.99 per month, as part of their existing benefits package that includes Prime Video, Amazon Music, and free shipping.
The standard version of Alexa will remain operational without any extra charges, easing concerns about it being discontinued or transitioning to a paid service.